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September 13-14, 2017 / New York, New York


The retail tipping point is here.

Technology’s role in commerce is growing larger every day. As store closings accelerate, traditional retailers are making investments in digital-native brands, and consumer packaged goods companies are considering selling direct to consumer. At the same time, e-commerce startups are opening their own brick-and-mortar stores and selling wholesale into others. In short — old and new have to learn from each other.

Code Commerce is here to help to facilitate that.

This fall, we’ve expanded our series from a three-hour evening to a day-and-a-half conference, hosted in the emerging epicenter of e-commerce, New York. Recode senior editor Jason Del Rey and executive editor Kara Swisher will return with their signature, unscripted red chair interviews with the most innovative minds in the field.

These include the founders of the most popular digital direct-to-consumer lines, like Bonobos, Glossier and Warby Parker, in addition to traditional retailers that are nimbly transitioning business models, like Williams-Sonoma. We’ll also explore how the changing retail landscape is shaking up industries like media, with BuzzFeed and The Wirecutter; sports licensing, with the NBA commissioner and Fanatics; and food supply chains, with Blue Apron and Sweetgreen.

With exclusive on-location visits, you’ll have a chance to learn how some of the most dynamic companies are transforming retail. And the additional time means more opportunity for you to network with your smartest colleagues from top retailers, digital-native brands and the consumer packaged goods, tech and finance industries.


Who Attends?


Wednesday, September 13, 2017

8:00 am - 7:00 pm
Registration Open
8:00 am - 9:00 am
9:00 am - 1:30 pm
General Session
1:30 pm - 2:45 pm
2:45 pm - 6:00 pm
General Session
6:00 pm - 7:15 pm
Cocktail Reception

Thursday, September 14, 2017

8:00 am - 2:00 pm
Registration Open
8:00 am - 9:00 am
9:30 am - 11:00 am
On Location Experiences
11:30 am - 12:45 pm
General Session
12:45 pm - 2:00 pm

Note: This agenda is subject to change.


Code Commerce First Mover fee: $795 (through July 31, 2017). Standard registration fee is $995 and includes access to conference sessions, scheduled meal functions, and social events.



775 Washington St
New York, NY 10014

Hotel Reservations

We’re finalizing details for discounted hotel room blocks at Code Commerce. If you’re registered we’ll send you reservation information about the room blocks or you can check back here soon!

Premier Partner

Supporting Partner

  • Criteo (NASDAQ: CRTO) delivers personalized performance marketing at an extensive scale. Measuring return on post-click sales, Criteo makes ROI transparent and easy to measure. Criteo has over 2,200 employees in 30 offices across the Americas, EMEA and Asia-Pacific, serving 13,000 advertisers worldwide and with direct relationships with 17,500 publishers. For more information, please visit


Grow your business with a conference sponsorship that gives you access to high-profile attendees, speakers and press. Our sales team will find the right opportunity for you.

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Press Credentials

To apply for a media credential for Code Commerce, please complete the application here. There are only a small number of press passes given out and an application/submission does not guarantee a pass.

Click here for the media, recording & photography policy »

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