Code Commerce 2018: Brands and Retailers

Be Our Guest at Code Commerce

For retailers, flux is the new business as usual.

Emerging technologies are disrupting every aspect of the retail sector — from logistics to in-store experiences to marketing strategies — and shaping consumer expectations accordingly.

For a new generation of shoppers, two-day delivery and free returns are the baseline. Consumers are not just discovering clothes through Instagram, but shampoo and toothbrushes, too.

This year at Code Commerce, we’re convening a select community of 50 C-suite brand and retail executives like yourself to be our guests.

We’ll discuss how startups and traditional retailers alike are:

Experimenting with new business models for the marketing and sale of groceries and consumer packaged goods
Honing the logistics of same-day delivery for everything from meals to high fashion
Investing in new technologies like AR, AI and voice to shape tomorrow’s shopping experience
Transforming physical stores into experiences that don’t just sell but inspire
Building niche, profitable brands that are thriving in the shadow of Amazon

Recode’s Jason Del Rey is here to ask the hard questions about what these changes mean for you and your business.

We’re also bringing back the popular On-Location Experiences — your opportunity to engage firsthand with how the most innovative retail businesses have built their same-day delivery hubs, showrooms and more.

We’ll be integrating small-group networking opportunities around niche topics to give you more chances to engage with your smartest peers from top retailers, digital-native brands, CPG giants and payments firms.

As part of our inaugural Brands and Retailers cohort, you will receive a complimentary registration for Code Commerce (a $1,350 value), and you will be invited to attend a private dinner hosted by Recode and PayPal.

Speakers

We’ll be announcing more speakers in the coming weeks, so please check back for the latest.

On-Location Speakers

Schedule

On-Location Experiences

We’re excited to announce our first three On-Location Experiences at this fall’s Code Commerce. This is your opportunity to go behind the scenes and engage firsthand with the most innovative retail and payments businesses. Register now to secure your first choice!

On-Location With Casper

Welcome to The Dreamery, Casper’s first “nap store” in the heart of New York City, where customers can hit pause and recharge whenever they want. Tour the space with Co-Founder and COO Neil Parikh and Chief Experience Officer Eleanor Morgan, and dive deeper into the role that experiential marketing plays for this direct-to-consumer brand.

Speakers:

Eleanor Morgan, Senior Vice President of Experience, Casper
Neil Parikh, Co-Founder and COO, Casper

On-Location With Macy’s

Macy’s is reinvigorating the department store by investing in new technologies that power exceptional customer experiences — in-store, online and on the go. Join Macy’s President Hal Lawton at the iconic Herald Square store in New York City to learn how Macy’s is enhancing the customer journey with technology like VR, AR and in-store mobile checkout. You’ll have the opportunity try the new VR in-store furniture design experience, which, among other exciting new innovations, allows customers to virtually step into a room using VR headsets and map out their spaces.

Speakers:

Hal Lawton, President, Macy’s

On-Location With J.Crew and Universal Standard

The idea of collaboration in retail isn’t new, but it is changing as traditional retailers partner with young, smart brands to broaden their reach and help retain a competitive edge. J.Crew, a pioneer in timeless American designs, recently launched an extended-size collaboration with Universal Standard, a size-inclusive fashion startup. Join Lisa Greenwald, J.Crew’s Chief Merchandising Officer, and Alexandra Waldman, Co-Founder and Creative Director of Universal Standard, for a conversation around how brands can effectively segue into extended sizing and why collaborations make sense in today’s retail environment.

Speakers:

Alexandra Waldman, Co-Founder and Creative Director, Universal Standard
Lisa Greenwald, Chief Merchandising Officer, J.Crew

On-Location With Flight Club New York

Sneakers aren’t just cool — they’re big business — and they’ve exploded into mainstream pop culture over the last decade. Flight Club, the retail mecca for sneakerheads, recently merged with the digital sneaker marketplace GOAT, creating a hybrid retail model serving more than 10 million registered buyers and sellers. Join GOAT Group Co-Founder and CEO Eddy Lu at the Flight Club New York store to get a behind-the-scenes look at the rarest collectible sneakers, the machine-learning technology used to determine authentics from fakes, as well as the company’s new initiatives to leverage the strengths of both brands post-merger.

Speakers:

Eddy Lu, Co-Founder and CEO, GOAT Group

Who Attends

Venue

Location

Industria
775 Washington St., New York, NY 10014

Courtesy Of

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 244 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, using an app or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform — including Braintree, Venmo and Xoom — enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

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Calendar

Code Media 2019

November 18-19, 2019

Event Updates

September 17-18, 2018 / New York, NY

Be Our Guest at Code Commerce

Speakers

On-Location Speakers

Sponsored On-Location Speakers

Schedule

On-Location Experiences

On-Location With Casper

On-Location With Macy’s

On-Location With J.Crew and Universal Standard

On-Location With Flight Club New York

Sponsored On-Location With PayPal

Sponsored On-Location With TSX Broadway

Who Attends

Venue

Location

Courtesy Of

Event Alerts