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February 17-18, 2016 / Dana Point, CA


Code Media brought together the most interesting and influential people in tech and media at The Ritz-Carlton, Laguna Niguel, February 17-18, 2016.

Produced by Recode senior editor Peter Kafka, in conjunction with Kara Swisher and Walt Mossberg, this exclusive conference offered candid, unscripted onstage interviews with the biggest names in the business. Over a two-day period, attendees heard great stories, learned about important news first, and connected with the industry’s most prominent leaders.

Check out our full event coverage, including videos of the onstage interviews. You can also subscribe to our Recode Replay podcast to listen to Code Media sessions on the go.

Event Updates


Day 1 | February 17, 2016

2:00 PM - 9:00 PM
Conference Registration
2:00 PM
Welcome Reception
4:00 PM
General Session
5:30 PM
Opening Reception
7:00 PM
8:00 PM
Evening Session
9:30 PM
Nightcap Reception

Day 2 | February 18, 2016

7:30 AM - 7:00 PM
Conference Registration
7:30 AM
8:30 AM
General Session
12:45 PM
Lunch Roundtables
2:15 PM
General Session
5:30 PM
Closing Reception
7:00 PM
Conference Close

Founding/Premier Partners

  • Starcom MediaVest Group is the Human Experience Company. We believe experiences matter. They enhance lives and build brands. We bring brand experiences to life through SMG’s three global award winning agency brands: MediaVest, Starcom and Spark. Ranked the number one global media network in billings in the world by RECMA, SMG encompasses an integrated network of human experience strategists, investment specialists, content creators and digital & technology experts. With over 7,900 employees in 130 offices worldwide, SMG partners with the world’s leading companies including The Coca-Cola Company, Kraft Foods, P&G, Samsung, Walmart, among others. In 2013, SMG was named Festival of Media Global Network of the Year.SMG is part of Publicis Groupe [Euronext Paris FR0000130577, CAC 40], one of the world’s leading communications groups. More info at


  • For over 100 years, Steelcase has helped create great experiences for the world’s leading organizations, across industries. We demonstrate this through our family of brands – including Steelcase®, Coalesse®, Designtex®, Details®, PolyVision® and Turnstone®. Together, they offer a comprehensive portfolio of architecture, furniture and technology products and services designed to unlock human promise and support social, economic and environmental sustainability. More information at


  • Verizon’s Digital Media Services is the industry’s only end-to-end platform to prepare, deliver, display and enable monetization of your online content. Our platform is the fastest, easiest and smartest way to OTT, helping you deliver TV-like quality experiences on every device at scale, worldwide. At the core of our platform are three unique services: the Uplynk Video Streaming service, the simplest way to stream linear, live and on-demand video to every device with a single workflow; the Edgecast Content Delivery Network service, our enterprise CDN, which features superior performance, smarter self-enablement tools, better security and excellent support features and capabilities; and the Volicon Media Intelligence service with industry-leading compliance, quality monitoring, ad verification, content clipping and OTT delivery in a single footprint within a broadcaster’s facility.

    Learn more at


Supporting Partners

  • NCTA is the principal trade association for the U.S. cable industry, representing cable operators that deliver advanced digital services to consumers and businesses throughout urban and rural America, and more than 200 cable program networks that produce TV’s most creative and popular shows. The U.S. cable industry is the largest provider of high-speed Internet access, serving more than 56 million customers, after investing $230 billion since 1996 to build robust fiber optic networks that reach 93 percent of American homes. The cable industry supports 2.7 million American jobs and there are at least 300 cable employees in every congressional district.


  • Outbrain ( is the world’s largest content discovery platform, bringing personalized, relevant online, mobile and video content to audiences while helping publishers understand their audiences through data. Outbrain serves over 190 billion personalized content recommendations every month and reaches over 557 million unique visitors from across the globe.


  • 43North is the world’s largest startup competition. With $5 million in cash prizes, including a top award of $1 million, 43North is helping entrepreneurs grow their companies in Buffalo, NY. 43North is part of Gov. Andrew Cuomo’s Buffalo Billion initiative.


Grow your business with a conference sponsorship that gives you access to high-profile attendees, speakers and press. Our sales team will find the right opportunity for you.

Learn more


One of the highlights of Code Media is the roundtable lunch discussions, where you can participate in conversations about the future of media.

Hosted by Recode’s writers, editors, and a few of our event partners, roundtable topics include:

Who’s Going to Win the Virtual-Reality Race – And What Do They Get for Winning?
Dawn Chmielewski, Recode

What Happened to Social Commerce?
Jason Del Rey, Recode

How to Launch an Online Video Service Without Going Broke
Jason Friedlander, Director, Solutions Engineering, Media & Entertainment, Verizon Digital Media Services

When Will the TV Ad Dollars Finally Move Online – And Who Gets Them?
Peter Kafka, Recode

Who’s Going to Run the Media Business of the Future – And How Do We Convince Them to Stay?
Jason Kint, CEO, Digital Content Next (DCN)

Netflix vs. Amazon vs. Apple vs. Google vs. the Networks: Who’s Going to Win TV?
Ed Lee, Recode

What Happens if Facebook, Apple and Snapchat Control the News?
Walt Mossberg, The Verge

Where Will Startups Find Funding in 2016?
Marcy Simon, Founder, Agent of Change

#Fail: Which Media Companies Aren’t Going to Make It Through 2016?
Kara Swisher, Recode

What’s Up, WhatsApp (And Snapchat, and WeChat, and Messenger)? Can Messaging Apps Become Media Apps?
Kurt Wagner, Recode

How Much Is Content Really Worth, and How Do We Measure That?
Avi Zimak, GM, North America, Outbrain



The Ritz-Carlton Laguna Niguel | One Ritz-Carlton Drive, Dana Point, California 92629 USA | Telephone: +1 (949) 240-2000

A celebrated icon along the California coast, today The Ritz-Carlton, Laguna Niguel boasts a newly re-imagined and modern vibe.

Perched timelessly atop a 150 foot bluff, above Salt Creek Beach with cascading views of the Pacific Ocean, the hotel is tailor-made for travelers who desire a playful approach to Laguna luxury. Discover a surfside retreat that awakens the senses with its unique beachfront setting and remarkable service heritage, located halfway between Los Angeles and San Diego, along the coast of Dana Point.

Driving Directions

For driving directions to the Ritz Carlton, please click here.

Air Transportation

Located along Dana Point, the Ritz Carlton, Laguna Niguel is halfway between Los Angeles and San Diego. The John Wayne/Orange County Airport is the closest; approximately 25 minutes north of Dana Point. The Ritz Carlton is also, 63 miles south of the Los Angeles International Airport and 44 miles south of the Long Beach Airport.

Taxi and sedan car services are readily available at all three commercial airports. One-way taxi fare from John Wayne/Orange County Airport will run approximately $65, plus gratuity and airport fees.

The Ritz Carlton recommends Resolute Transportation for sedan service. They can be reached at: 1.877.394.2660 or

The Ritz Carlton can also assist with limousine, shuttle or executive van service. Contact the Resort directly at 949.240.2000 and ask for the concierge.


The southern California Coast enjoys a mild Mediterranean climate with over 300 days of sunshine per year. Winters are dry due to a semi-permanent high pressure system that sits in the Pacific Ocean and holds storm tracks well to the north. Warm air moving over the cool ocean in summer creates fog that moves in during the evening and early morning hours but almost always dissipates by midday.

The average year-round high temperature is 65°F (19°C) with temperatures ranging from high 40’s to mid 60’s in late January.


Code Media took place at The Ritz-Carlton, Laguna Niguel. Built on a legacy of extraordinary service, the hotel is consistently ranked among the world’s premier travel destinations and this alluring Dana Point spot provides the perfect getaway for the discriminating guest.

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